AI Insights · Timothy · June 2023
Top 5 Business Apps on iOS in the Middle East: Q2 2023
Explore the performance of the top 5 business apps on iOS in the Middle East during Q2 2023, including trends in downloads, active users, and revenue.
In Q2 2023, the Middle Eastern market saw notable trends in the performance of the top 5 business apps on iOS, as reported by Sensor Tower. Let's dive into the weekly downloads, active users, and revenue patterns for these leading applications.
WhatsApp Business maintained a consistent download rate throughout the quarter, peaking at around 43K in the week of June 12. The app also saw a steady rise in weekly active users, starting from 1.07M in late March and reaching 1.15M by the end of June.
Zoom Workplace experienced a significant increase in weekly revenue, culminating at approximately $31K in the final week of June. Downloads fluctuated, with a notable peak of 52K in the week of June 12. However, weekly active users saw a decline, dropping from 338K in late March to 188K by the end of June.
Microsoft Teams showed a downward trend in downloads, starting strong with 71K in late March but decreasing to around 11K by the end of June. Active users also saw a decline, falling from 618K in late March to 282K by the end of June.
LinkedIn: Network & Job Finder demonstrated robust revenue performance, peaking at approximately $427K in the week of June 19. Weekly downloads were relatively stable, with a high of 35K in the week of June 12. Active users remained consistent, averaging around 400K throughout the quarter.
ME Yellow All-know showed a steady increase in weekly active users, starting from 36K in late March and reaching 82K by the end of June. Downloads were consistent, peaking at around 25K in the week of April 24. Weekly revenue also saw an upward trend, reaching approximately $5.5K in the final week of June.
For more detailed insights and data, visit Sensor Tower.
